You need a Professional BDC

We set more appointments. You sell more cars.

We’re an extension of your business

We are your team, your brand, and your dealership. We fit into your process, not ours.

60% Cheaper

We can do this at about 60% of the traditional cost of an in-house BDC.

We call immediately

When your team is not available, we’re here. We don’t have distractions. We’re focused on your customers.

We take this seriously

Automotive industry sales professionals that understand the car buying process. We take this seriously.

Turnover and training is painful

We’re always trained and ready – no ramp up time.


Watch Our Story

See why we’re the best Automotive Only BDC.Automotive only bdc

 Cost & Efficiency

 What you say matters.

Learning who you’re speaking to is key. Professional, agile and customer-focused team members use messaging tailored to 4 core customer types.

  • “The Director”

    Reserved but knows what they want.

  • “The Thinker”

    Reserved and ask questions.

  • “The Relator”

    Open but distrusting of sales people.

  • “The Socializer”

    Open and willing to help you help them.

It’s a race. Speed matters.

81% of auto shoppers start their search online. The first dealer to respond to a lead has an 80% chance of closing. A 20 minute response time to a fresh lead just isn’t good enough.

The Rapid Response™ Team Difference

We turn leads into personal relationships.

  • Culture & People

    Located in the heart of the Motor City is our state of the art facility housing 75 highly trained sales professionals. Our people are well versed in both the automotive industry and the complexities that make up the car buying process.

  • Technology

    Fully synchronized inventory feed.

    Real-time appointment setting directly into your CRM.

    Real-time integration enabling rapid response.

  • Approach

    Seamless shopper experience – we function as an extension of your dealership.

    We emphasize the importance of immediate response.

Different. Better.

Everyday, our team gets to work to sell your products. They learn about your vehicles with hands-on product demos right in our showroom. Our open environment in downtown Detroit fosters cross communication and education, creativity and excitement.

About Us

Headquartered in metropolitan Detroit, Detroit Trading Company is amongst the world’s foremost aggregators of “in-market” automotive shopper intelligence, providing data to original equipment manufacturers (“OEMs”) and dealers that is responsible for more than 30,000 vehicle sales or $1 billion in monthly car sales.

The company was founded by a group of executives from after it was sold to Autobytel in April of 2004. Our team includes leadership from advertising agencies, original equipment manufacturers, leading digital media agencies and respected data-analytics firms. Today, Detroit Trading Company’s technology and digital marketing solutions serve the world’s largest auto manufacturers, drives sales for the nation’s top dealer groups and powers the nation’s top online automotive shopping channels.

dtxModern BDC Solution