Targeted Digital Automotive Advertising

Your new customers are on Facebook. Don’t miss them.

Get on Facebook fast

Easy to set up. Quick to get started.

Custom Audiences

With data you can’t get by doing this yourself.

Automatic ads from VINs

When you sell the car, we replace the ad quickly to move your inventory faster.

Facebook done right

Automotive industry sales professionals that understand the car buying process.

Money better spent

We can do this for less than an in-house advertising Team.

We know automotive

We’ve been in auto sales and marketing for decades. Learn More

Be where your customers are.

Relevant, targeted advertising of your inventory and offers.

 Better targeting with custom audiences.

We build custom audiences with 3 main ingredients.

What are Active Audience Segments™? Schedule a demo and learn more!

 VIN-Base Ads.

Real inventory ads that link directly to your vehicle details page.

  • Customer Retargeting

    Show your offer again after they’ve left your site.

  • Facebook Pixel Integration

    Allows complete performance tracking and reporting.

  • All supported Ad-Types

    Vehicle Carousel, Single Vehicle Image, Product Catalog and Video.

Traffic to your website

Gain brand awareness and followers.

In-Facebook Lead Generation

Promote special offers, schedule test drives, generate local interest



Your Facebook Marketing Team Difference

Experienced leadership in Facebook advertising for Dealers

  • Culture & People

    Located in Detroit, we know the auto industry. We’ve been helping manufacturers and dealers sell their vehicles for decades.

  • Technology

    We combine our own algorithms and industry-leading technology from Adobe to make sure we’re reaching in-market consumers, saving you time and money.

  • Approach

    Seamless shopper experience – we function as an extension of your dealership.

About Us

Headquartered in metropolitan Detroit, Detroit Trading Company is amongst the world’s foremost aggregators of “in-market” automotive shopper intelligence, providing data to original equipment manufacturers (“OEMs”) and dealers that is responsible for more than 30,000 vehicle sales or $1 billion in monthly car sales.

The company was founded by a group of executives from after it was sold to Autobytel in April of 2004. Our team includes leadership from advertising agencies, original equipment manufacturers, leading digital media agencies and respected data-analytics firms. Today, Detroit Trading Company’s technology and digital marketing solutions serve the world’s largest auto manufacturers, drives sales for the nation’s top dealer groups and powers the nation’s top online automotive shopping channels.

*This service is neither affiliated with nor endorsed by Facebook or any of its affiliates.  It is, however, loved and trusted by dealers across the United States and Canada.

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